Natasha's Law Webinar
10th June 2021
From October 2021, the way food businesses must provide allergen labelling information for Prepacked for Direct Sale (PPDS) will change. Foods will need to have a label with a full ingredients list with allergenic ingredients emphasised within it. This is coming into force under Natasha’s Law, a new food labelling legislation.
These changes will apply to businesses in England, Wales and Northern Ireland. Similar changes are expected to be introduced in Scotland by Food Standards Scotland.
Why is this change happening, what impact will it have on caterers and what support is there available to manage and adapt to this change in legislation?
This flyer gives details of an exclusive, free to attend webinar for our customers which answers all these questions.
The webinar takes place on June 22nd at 10am. To register click here.
Miles for Meals
18th May 2021
The Thomas Franks Foundation created Feeding Communities back in March 2020, an initiative set up to help provide healthy and nutritious meals to those in need during the COVID-19 pandemic.
Savona have worked with Thomas Franks for many years, and we were delighted to support their efforts by providing logistics. To date they have provided around 500,000 meals to over 100 charities across the UK.
During last year, food poverty across the UK has become very apparent and therefore, Feeding Communities has become a long-term project. In order to continue the work and provide meals to those who need them, the team need your help. They rely solely on donations, with 100% of the money received being used to prepare and deliver healthy nutritious meals, and this is where ‘Miles for Meals’ comes in.
Miles for Meals is a virtual 3, 5 or 10-mile event being held from 29th May to 6th June inclusive. Thomas Franks’ staff, families, friends, clients and suppliers of all ages and abilities are invited to kindly donate their time and energy to help achieve the target of £10,000 and fund a further 5,000 meals for those who need them across the UK.
So, start the journey. Click here to find out more. And don’t forget to keep us posted and we’ll support you all the way through! Tag us on social media: Facebook, Instagram, Twitter and LinkedIn @savonafoods.
Social Media Marketing for Restaurants
22nd March 2021
With hospitality reactivating and the impending busy period ahead, now is the time to look at your social media marketing efforts and understand just how powerful it can be in putting your business in front of your potential customers.
Social media consumption and engagement is up! People are currently at home awaiting the new normal, so in the countdown to reopening get your business in front of your existing and potential customers.
Understand the basics – why use social media?
Why wouldn’t you?! There are over a billion users daily on Facebook alone – who are sharing, liking and commenting on all types of content. Social media can become very time consuming. Firstly, really get to know your target audience. What platforms they use and what content they like. Rather than spreading your marketing efforts too thinly, pick one or two platforms and do those really well – quality over quantity.
Build trust with your followers
With people returning to eating and drinking out, they want to be assured that you are committed to safety, cleanliness and also how conscience you are from a sustainability and eco-friendly perspective. This is the perfect time to highlight the hygiene, health and safety protocols you have in place. Whether you’re ordering produce from local suppliers or wholesalers, using eco-friendly packaging for your take-aways, or you have removed single use plastic from your business, then shout about it! It’s something you should be proud of.
User Generated Content provides social proof
Think about how, as customers start to return to your establishment, they can become your advocates and in turn drive even greater footfall. Encourage your customers to share their experience. Clearly promote your social media channels, use related #’s and ask your customers to post, share or tag you in their photos and overall experience. Competitions are also a great way to encourage your followers to share your business across their social platforms, and in turn put your business in front of a new audience. It’s a win, win!
#SocialMediaMarketing #Savona #Foodservice #Hospitality #Restuarant #DigitalMarketing
New for 2021 and a First in UK Foodservice
2nd March 2021
We spent the lockdown months overhauling our business, and have re-written the rule book to ensure our customers receive an effortless experience, parallel to the journey we’ve all grown to expect from the likes of Amazon.
We’re excited to pioneer the industry yet again, and will soon be able to offer…
– Order process notifications – from receipt to assembly, dispatch to ETA’s
– Instant product alerts
– Plus…we’ve added ‘live chat’ to our communication catalogue
Trading since 1960 means we’ve got the knowledge and experience behind us, yet it’s the future that gets us really excited!
Product Shelf Life Extension
11th February 2021
With the ever-changing demand, we have been working hard to manage our stock to ensure nothing goes to waste.
Part of this has been to work with our suppliers to gain shelf life extensions on products. Click to read our communication outlining the steps we have taken to extend the shelf life on a number of products: Product Shelf Life Extension